Social media content: let me be your Morpheus
So you are creating an online community for your product and have heard that social media has taken over the world! You are smart enough to understand your business needs an online presence and you already use social media to communicate with your friends. So what do you post on social media for your business? Great question! But first let us answer a question with a question:
What is your goal with using social media?
THE RED PILL Are you looking to generate more sales leads?
THE BLUE PILL Are you interested in increasing public awareness of your brand and getting attention?
"Neo, sooner or later you're going to realize just as I did that there's a difference between knowing the path and walking the path." Morpheus, The Matrix