Endurance A Different Booklist is more than a place to do business, it connects people. This is a business that has a 'why' that extends beyond the building and even beyond their product - books. Read More ArticleNicole BedeauMarch 11, 2017A Different Booklisthonest ed's, a different booklist, exit strategy, business strategy, long-term marketing, long-term plan, why, simon sinek, toronto, community, people, products, discount store, bargain basement, Ed Mirvish, social responsibility, marketing tacticsComment