I’m thinking of public relations like dating lately. Friends keep showing me Amy Webb’s video, maybe they’re trying to tell me something about my personal life. Ha! 

All I see here are lots of analogies between successfully dating online and being a successful entrepreneur : 
1. know your audience really well
2. select your clients carefully for the best use of your time

For a sober article about being a picky entrepreneur you may also enjoy Why Freelancers Should Be Picky.

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