As a business owner, you have likely established your brand or you are in the process of doing so. However, have you established your personal brand? A personal brand is a way of marketing yourself using your work, your background, your opinions and your personality. Convey your authentic self through your brand and give your clients a true testament of your personality both on and offline.
Read MoreWhen you think of branding, what comes to mind? When I think of a brand, what comes to mind is a recognizable, well-known image (logo) commonly seen on advertisements and commercials that is connected to a company (i.e., Tropicana Orange Juice). However, branding encompasses much more than just your logo. Branding is an expression of your entire business, and additionally a way of communicating your businesses values and attributes. A successful brand is imperative, as it will help you sell your product and ultimately create an experience for your clients that they will not forget.
Read MoreAs an entrepreneur, your time is very valuable. What you choose to do with this valuable time is likely directed at creating a successful business. Podcasts are a great way for entrepreneurs to learn from other entrepreneurs who are sharing their personal experiences and ideas in the form of episodic stories and talk shows. Podcasts are digital audio files that can be easily downloaded, and they are ultimately a great way to catch an interesting story or piece of advice while on the go. Here are 5 great podcasts that every entrepreneur should listen to this year:
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