5 TIP TUESDAY: HOW TO SET THE TONE OF YOUR BRAND

Whether you own your own business or not; we all have a brand. Professionally and personally - how others perceive you, your company or your products/services, really makes a difference in your success. Good thing it's not difficult to build or maintain your brand, it just takes thoughtful action, consistency and a strategy for the audience you wish to appeal to.

5 TIP TUESDAY: APPROVALS YOUR BUSINESS ACTUALLY NEEDS

It's true what they say: If you fail to plan, you plan to fail. Nothing is more true for owning your own business. Owning your own business can give you a sense of pride and accomplishment, but it can also come with unique processes and challenges to overcome in order to fully establish and run your business.

5 Tip Tuesday: 5 Things We’ve Done That You Should Too

Like you, we are entrepreneurs. One of the benefits of working with us is the fact that everything we recommend to you, we’ve tried ourselves; we know it works. So, this week we’re giving you 5 things we’ve already done that you should be doing too.

What is your brand?

The vast majority of entrepreneurs I have met can easily answer the question: what is your business? They immediately tell me what products their business sells. They find it much more difficult to answer the question, what is your brand?