Advice Samuel Dunsiger Advice Samuel Dunsiger

10 Tips to Get Media Coverage for Your Startup

Media coverage can be a major driver in raising a startup’s profile and growing its user base. But, scoring coverage is easier said than done.

How do you get publicity? How do you stand out when reporters, editors and bloggers receive dozens of pitches a day? They get them via Twitter, email, phone and – in one occasion that I’m aware of – the urinal (yes, a journalist recently told me he was pitched once in the washroom).

Read More
Product Nicole Bedeau Product Nicole Bedeau

Open For Business

We are always looking for new ways to support you in running your business and reaching your customers better. Now we have a way for you to do all that in style.

Read More
Article Nicole Bedeau Article Nicole Bedeau

Great Start to the Food Year

2015 is off to a great start for Destingo restaurant in Toronto. The food media is excited about what Destingo is doing and we have secured great stories for our client.

Read More
Listicle Barbara Inniss Listicle Barbara Inniss

5 Tip Tuesday: Must-Do Marketing for Your Business

No two businesses are exactly alike. Different businesses require the use of different tactics to appeal their customers. This week, we’ve picked out five different types of small businesses and chosen one helpful marketing tip for each of them. If you’re starting out in any of these industries, you may want to consider these tips.

Read More
Advice Barbara Inniss Advice Barbara Inniss

Your Business Needs Social Media

Social media is a powerful tool for business growth. Even though almost everyone has accounts for personal use, there are still business owners out there who aren’t convinced that it’s necessary to have social media accounts for their businesses. However, if you use it correctly, you can have access to everything you need to know about your audience right at your fingertips. 

Read More
Article Barbara Inniss Article Barbara Inniss

Chasing Your Dreams

We are firm believers in doing what you love. We’re passionate about Public Relations and we’re so grateful that following our passion has brought us to this point in our lives. Founding Black Leopard Public Relations took loads of work, but it's been a blast.

Read More
Advice Barbara Inniss Advice Barbara Inniss

Leave It to the Pros

Black Leopard Public Relations has grown a lot since its start. One of the reasons we’ve managed to do so well is because we know when to ask for help. There’s lots we’re good at— media relations, marketing, creating tag lines, and brand messaging, just to name a few. But when it comes to other aspects of the business, we know it’s important to consult the experts.

Read More