Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics. Event planning is just one tactic in the PR professional's arsenal...Read More
Great marketing is one of the key ingredients in the recipe for a thriving business. It’s not enough to create a product and put up signs. Marketing enables you to get your product in front of eyes in a way that’s less intrusive than advertising. To get the most out of your marketing efforts, you have to implement an effective strategy. Here are three reasons why:Read More
We’ve made it clear that we want to see more women succeed in the workplace. Too many women are afraid to go after what they want, and those without apprehension are still faced with a number of obstacles. This week, we’ve got 5 tips on how you can support a woman in business.Read More
Your audience should be everything to you. If your viewers (or customers) aren’t happy, your business is in trouble. All of your actions, both online and off, affect the way you are perceived by potential clients. This Tuesday, we’ve got 5 tips on how to appeal to your audience.Read More
So you're an unknown business but you want to be a giant figure in your industry. Money is not enough for you because you want to me acknowledged as a leader. Here are some of the content and techniques that bring you the attention!!! attention!!! attention!!! you desire:Read More
For businesses headed by one smart and savvy person like you a website is the first step to achieving a serious online presence.Read More
Videos are king, photos are knights and 4 more tips for becoming a top blogger.Read More
Narrative is a powerful tool to gain the hearts and minds of an audience.
Have you ever felt warm and fuzzy toward someone after reading their biography?
Ever excused a horrible deed when you learn the reasoning that lead to the action?
Do you want to learn more about a business after reading a compelling About Us page?
Good storytelling is an excellent method of securing the interest and attention of your customers. I cannot stress enough how important persuasive writing is to developing your brand and making a distinct impression on your audience.Read More