Don't let your engagement rate drop on Instagram without a fight. Despite losing sight of your likes, here's how to play and win Instagram's game.Read More
I had to build a whole new network of friends, colleagues, collaborators and clients from scratch. Networking has turned out to be the biggest asset of my business and it was my biggest weakness starting out.
How did I build a network from scratch? I used a few simple techniques to build a network and market myself and you can too!Read More
When you're browsing for your fantasy diamond engagement ring on Pinterest (I know I'm not the only one) do you look for information about features (the 3 Cs) or do you pin a lot of images of happy couples kissing with a huge rock on the woman's finger? In other words, do you have more pins like this;Read More
If I had known a year ago what I know now, I would have avoided a few pitfalls. Watch this video for my advice on starting an agency.Read More
Learning to be a salesperson is a necessary part of being a successful entrepreneur. If you love what your business can do for others you will be motivated to sell yourself, your product or your service. Being pulled to do something from the inside is more powerful than being pushed to do it from the outside. Sales is not just something you have to do for your business, sales should be something you want to do for your customers.
Here are a few characteristics of great salespeople.Read More
Cash is the oxygen of your business. Money is the thing that allows you to 'chase your dreams', keeps the lights on in your hoffice (home office), gives you constant mobile access to your customers when you're on the go and attracts amazing talent to working with you. Money is the key factor that defines a business. If it's not making money, it's not a business it's a hobby.Read More
We love what we do. We put an immense amount of time and energy into Black Leopard Public Relations, and we really wouldn’t have it any other way. Our love for this business drives us to go above and beyond for our clients. Here are five reasons why loving what we do helps us help you.Read More
As an entrepreneur, know that you won’t make money unless you chase after it. Yes, your attitude has everything to do with your success, but if you don’t know how to sell your products or services, you won’t get anywhere. This week’s 5 tips are all about making the sale.Read More
So you are creating an online community for your product and have heard that social media has taken over the world! You are smart enough to understand your business needs an online presence and you already use social media to communicate with your friends. So what do you post on social media for your business? Great question! But first let us answer a question with a question...Read More
To add a product description or not to add a product description?
The answer to this questions is very easy: add descriptions and more customers will purchase your product, it's that simple.Read More
A friend gave me some advice recently and it amounted to a kick in the pants. Sometimes you need someone to tell you the unvarnished truth to confirm what you already know in your heart and move you from thought to action...Read More